TV / SHAPESTVMAZE ANALYSIS SERVICE
CH 02

WORLD SERVICE

THAI IS SURGING.
KOREAN IS CLIMBING.

Five-year annual averages: Korean 121 → 210; Thai 22 → 143. Chinese is the fastest qualified signal.

LANGUAGE ≠ COUNTRYThe source records programme language, not production nationality.

Growth rankings require at least 2 earlier and 10 recent recorded premieres per year on average; small baselines remain volatile.

Korean, Thai, Chinese and Tagalog show premieres, three-year moving average0171342513684855200020052010201520202025KoreanThaiChineseTagalogShows
Fastest-growing recorded show languagesChinese+31.2%/yrTagalog+21.4%/yrThai+20.8%/yrArabic+20.6%/yrHindi+16.4%/yrFinnish+16.1%/yrCzech+13.6%/yrSpanish+11.4%/yrUkrainian+10.5%/yr

Fastest volume growth

Qualified language growth
Language2011–20152021–2025AnnualisedShare Δ
Chinese40.6614.4+31.2%+11.32%
Tagalog3.423.6+21.4%+0.37%
Thai21.6143.0+20.8%+2.20%
Arabic6.441.8+20.6%+0.64%
Hindi13.662.0+16.4%+0.80%
Finnish5.022.2+16.1%+0.28%
Czech4.415.8+13.6%+0.17%
Spanish52.0152.6+11.4%+1.29%
Ukrainian13.035.2+10.5%+0.26%

Losing catalogue share

Languages losing catalogue share
Language2011–20152021–2025AnnualisedShare Δ
English1674.81938.4+1.5%-20.27%
Dutch79.0102.2+2.6%-0.73%
Russian229.4367.2+4.8%-0.66%
Japanese192.2315.4+5.1%-0.39%
Hungarian11.817.0+3.7%-0.07%
Korean120.8210.4+5.7%+0.01%
Polish11.822.6+6.7%+0.04%
Hebrew6.414.2+8.3%+0.06%

Download the language trend table